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Finances Investing and Crypto News > Blog > Crypto > Bitcoin > BTC ‘trade of lifetime,’ will reach 2031 milestone
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BTC ‘trade of lifetime,’ will reach 2031 milestone

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Last updated: 22/01/2026 4:19 Sáng
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Published 22/01/2026
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Samson Mow, chief executive officer of technology company JAN3, has characterized Bitcoin as a generational investment opportunity rather than a conventional trade.

Summary

  • Mow called Bitcoin the “trade of a lifetime,” framing it as a long-term store of value and a replacement for fiat, rather than a short-term trading asset.
  • Bitcoin will reach a significant milestone by 2031, he says, despite recent declines and warnings from traders like Peter Brandt.
  • Mow highlighted geopolitical tensions, economic crises, rising U.S. debt, and declining confidence in fiat currencies as key factors accelerating Bitcoin adoption as an alternative financial system.

According to The Street, Mow has maintained a consistent price prediction for the cryptocurrency, stating it will reach the $1 million milestone by 2031. With Bitcoin trading below recent highs, the executive has described current price levels as a buying opportunity.

Since getting into #Bitcoin, what I’ve consistently found is that everything always happens faster than I expect. And now we have the White House promoting #Bitcoin. That’s why my prediction is for a fast run to $1.0M. I’m front-running my own model which indicates $1.0M in 2031. https://t.co/0np0k65XYs

— Samson Mow (@Excellion) March 8, 2025

The comments came in response to veteran trader Peter Brandt‘s analysis suggesting Bitcoin could decline to lower levels. Mow stated that traders cannot fully appreciate Bitcoin’s fundamental purpose, describing it as a replacement for fiat currencies rather than a trading instrument, according to the report.

Bitcoin was launched in 2009, one year after the global financial crisis. The cryptocurrency’s decentralized structure was designed to challenge traditional financial institutions’ dominance in global finance.

Supporters of the cryptocurrency maintain that Bitcoin gains value when fiat currencies decline. Recent factors cited include geopolitical uncertainty from trade conflicts, economic crises in multiple countries, concerns about Federal Reserve independence, and rising U.S. federal debt. These conditions have contributed to declining public confidence in major fiat currencies, according to cryptocurrency advocates.

However, Bitcoin has declined in recent months and has not capitalized on dollar devaluation during this period.

Mow stated that factors driving cryptocurrency adoption as an alternative to traditional financial systems are accelerating, urging market participants to plan accordingly, the report said.

Bitcoin’s price performance and its role as an alternative to fiat currencies remain subjects of debate among market analysts and traders.



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