Tata Consumer Products (TCP) on Wednesday announced the appointment of Partha Biswas as President and Head for its RTD business (erstwhile Nourishco Beverages Ltd). The company said that the appointment is in line with its focus on strengthening and expanding its growth businesses.
Partha Biswas has a professional experience of 20 years spanning category leadership, business strategy and sales and marketing. He was earlier associated with Viacom18 where he held the position of EVP & Head of their largest entertainment channel. Prior to this, he was Chief Operating Officer at ACT Fibernet. He has earlier served in the crucial roles in different verticals such as category development, operations and general management at Hindustan Coca-Cola Beverages.
Sunil D’Souza, Managing Director & CEO, Tata Consumer Products, said, “We are happy to welcome Partha to Tata Consumer Products. The RTD category is one of our growth businesses and Partha’s expertise will help us further scale up and accelerate the business and unlock the category’s potential.”
Partha Biswas will take over from Vikram Grover who has decided to move on from Tata Consumer Products. He served the company for more than a decade and played an important role in achieving several milestones for the company’s branded tea business before leading the RTD business where he focused on scaling up the business and driving a strong portfolio across value and premium categories.
Earlier in September, Tata Consumer Products had announced the completion of the merger of three wholly-owned subsidiaries. The subsidiaries involved are Tata Consumer Soulfull Pvt Ltd, NourishCo Beverages Ltd, and Tata SmartFoodz Ltd.
From: financialexpress
Financial News
